Avatar for Brad Siefert

Hi, 👋🏻  I’m Brad and I’m a Design Technologist from Chicago, IL.

I love Design Systems & the Jamstack.
I’m a Siri Shortcuts enthusiast.
I average 25K photos taken annually.


Lead Designer, Design Systems @ Nielsen

I lead the creation, organization, and implementation of the UI elements for Nielsen's Global Design System. My work includes designing, writing, engineering, and training designers. I craft components, user flows, and documentation that serve our design and development teams. The system is fueling Nielsen One, a next generation suite of applications from Nielsen.

Read my Nielsen Case Study  🎨

Check out Nielsen's Global Design System  ➡️


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Board Member @ Open Arms Ministry

Since 2018, I've been on the board of a homelessness non-profit, Open Arms, focused on improving our internal systems and IT. It's been a great opportunity to learn how to blend code and no-code solutions to create more effective operations. I'm honored to have been given the responsibility to help support the community with my technical skills and gifts.

Check out Open Arms  ➡️


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